Driven by innovation
In 1972, the SAP founders pioneered standard software for financial systems to run our customers’ business processes in real time.
Since then, SAP has continuously evolved by moving to a client-server architecture, revolutionizing data management with SAP HANA, and connecting experience with operations. Future-proofing our customers’ business and building systems that provide a foundation for growth and innovation is in our DNA.
Customer co-innovation
The ability to innovate is critical to business growth. However, the fast pace of our technology-based and interconnected world requires us to work closer together than ever before. We put our customers at the center to identify the big problems of tomorrow, realize unforeseen opportunities, and create competitive advantages with the help of technology.